empower reps
sales analysis
Increase revenue by uncovering blind spots in your sales process, go-to-market messaging, and sales experience that only your buyers can see.
Get unbiased, buyer-powered sales intelligence insights.
what is sales experience analysis?
increase win rates and revenue with sales analysis
Get buyer powered sales intelligence to identify and document your buyer’s reasons for their decision and analyze decision drivers to understand what you do well and where you need to improve.
Sales Experience Analysis empowers all revenue drivers including:
sales strategy and messaging
sales
enablement
competitive strategy
product
fit
Find out how you can increase win rates and level up your sales strategy.
why our customers love us...
software
automated sales intelligence insights
Through our seamless sales experience platform, TruVoice, we automatically collect, compile, and analyze your buyer feedback into easy-to-read reports and dashboards so that you can uncover your unique path to winning more.
TruVoice is an invaluable sales intelligence platform powered by your buyer feedback.
your team
a team of win-loss analysis experts
We’ve been breaking through the barriers of traditional win-loss analysis for over 20 years to help sales teams collect and analyze more buyer feedback for a complete view into why they win and lose.
When you run a program through TruVoice, you’re supported by an entire team of win-loss experts who will help you find the answers to the burning questions you have about your buyers, your competitors, your sales experience, and more.
We’ll provide the sales intelligence you need to help your team succeed.
no deal is out of reach. get started today.
have a question?
Through automation, we collect first-hand feedback from all your deals so that you can get a 360-degree view into why your reps win and lose. When a deal is closed – won or lost – we’ll trigger a dynamic, time tested survey to the appropriate contacts to help you get unbiased feedback about your sales experience, product, and service.
Yes! After 20+ years of running deal analysis, we know what questions to ask to get unbiased feedback from your buyers. We start with our time-tested surveys and interview guides to help increase response rates and layer in customization based on persona, deal-type, product, and other deal criteria.
Once your program is launched, you’ll be able to see your buyer feedback immediately after a response is submitted.
We automate your buyer feedback into easy-to-digest reports and dashboards so you always know what’s going on within your sales team.
Get insights around things like:
1. Top reasons for wins and losses (overall and by segment)
2. Individual rep performance
3. Opportunities for sales coaching
4. Competitive analysis (Including our automated Battlecards module)
5. And more!
Resources for Sales Leaders
As the buyer’s journey shifts to a digital experience, sellers have less time than ever with their buyers to build trust, demonstrate value, and close the deal. Sales reps must make the most of this shortened window of time by gaining a thorough understanding of what decision drivers cause won and lost deals and what specific things they can do as individuals to increase win rates.
In a recent study, we found buyers thought 36% of losing vendors could’ve won the deal by making a change during the evaluation process.
Most often, buyers described missteps in the sales process as reason for lost business – even ahead of product or price of the solution.
More than ever, sales reps must rely on data, analytics, and technology – rather than intuition and experience – to know how to win deals. This means that the way that sellers learn about and interact their prospects is changing. With about 80% of the buyer’s journey happening through digital channels – your sales reps only have a small percentage of time spent with your buyer to seal the deal. This means that your sellers must have the resources and information they need to create a buyer-centric sales experience. In this episode, we’ll dive into best practices for sales enablement that can help you empower your reps to win more.
As a coach, you want to make sure your time and energy is spent in the best way. It is crucial to the success of your team and business to know where to focus your sales coaching efforts to create the most impact.
When you use buyer feedback as part of your sales coaching playbook, you are able to get an unbiased, first-hand look into why your reps win and lose, as well as uncover each rep’s unique path to winning more deals.
In this eBook, we’ll cover best practices for using buyer feedback to personalize sales coaching, learning applicable insights from your buyers to use in sales coaching, and helping each sales rep succeed through better sales coaching.