Take the guesswork out of winning.
Uncover your unique path to winning more deals through win-loss analysis powered by automated, unbiased feedback directly from your buyers.
Optimize Your Customer Journey
Best for Sales Leaders
Uncover blind spots in your sales experience and processes that only your buyers can see to help you win more.
Best for Marketers
Discover the reality behind deal outcomes according to your buyers – and learn how to win more opportunities.
Best for All Stakeholders
Understand what your competitors are doing to adapt within your market and how you can stay ahead.
Best for CX Leaders
Identify at-risk accounts and improve customer experience by understanding your clients’ needs and expectations.
Automate Sales and Marketing Insights with Win-Loss Analysis
Through automated win-loss analysis, we collect, analyze, and compile your first-hand buyer feedback from all your deals into digestible dashboards and reports. Discover insights around sales experience, product, market positioning, and competitors – overall and by segment.
Experience the only fully automated win-loss analysis tool on the market.
TruVoice makes Win-Loss Analysis easy:
Close a deal in your CRM – won or lost – to begin the exploration into your deal outcomes.
Send automated requests to buyers with surveys that gather feedback on sales experience, product, price, and more.
Automatically compile feedback into digestible reports so you can see exactly why your reps win and lose.
Uncover strengths and weaknesses only your buyers can see to help your reps know how to win more.
YOUR EXPERT TEAM
20+ Years of Win-Loss Analysis
For over 20 years, we’ve helped businesses break through the barriers of traditional win-loss analysis to create a seamless, affordable, and intuitive solution for understanding buyer needs. Through time-tested survey methods, automated processes, and expertise, we’ve helped hundreds of clients increase win rates.