The people around you are a great resource for competitive intelligence. In order to make the information that Horizon gathers as effective as possible, a forum section is available for you to interact with other personnel and discuss competitors, products, and market perceptions.

The information gathered in Horizon is made available in the forums and is filtered by competitor, giving you a quick reference guide for selection and non-selection reasons, solution strengths and weaknesses, and sales team activities that affect each sales decision. You can then discuss and analyze these findings with other professionals in your organization and work collaboratively to develop strategies and share insights.

Advanced Search

Horizon’s Advanced Search functionality enables you to pinpoint responses that only correlate to your own specific criteria, allowing you to filter out information that is not pertinent to your needs. This helps you receive a clear picture of competitive tactics that will truly impact the decision makers you will be approaching.

Interact and Respond

Horizon’s forums give you the opportunity to share your experiences against specific competitors. You also can read others’ experiences and relate their comments to your own thoughts. By sharing viewpoints, everyone can benefit from your organization’s collective knowledge, giving all the participants the information they require to win against their competition and meet their customers’ needs.