Publications

Our articles in their magazines.

The following are publications that contain articles written by a Primary Intelligence author, or about the company.

Self-Service Intelligence

By Chris Dalley, Ron Sathoff, and Chad Sly, Primary Intelligence

How predictive analytics helped Wal-Mart, Citibank, and Capital One, and how it can help your company.

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Moving the Sales Needle

By Rob Jeppsen, Primary Intelligence

Predictive sales intelligence tools that truly improve your sales team move the sales needle.

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Making It Rain

By Rob Jeppsen, Primary Intelligence

Using win loss opportunity profiles to develop "rainmaker" sales personnel.

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Emerging Elite

By Colin Kelly Jr., Senior Editor, Connect Magazine

Primary Intelligence was one of 12 companies honored by The MountainWest Venture Group (MWVG) in October 2004 as one of the companies to watch in Utah.

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Five Ways to Bolster Your Strategic Account Strategy

By Ronald Sathoff, Primary Intelligence

Five ways that sales people bolster their strategy, and five ways they sabotage it.

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Spy Games

By Allison Dunn, Sales Promotion Magazine

Turn your sales reps into secret agents and learn moreabout your competitors.

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The Profitability of Ethics

By Steve Jensen, Primary Intelligence

Unscrupulous behavior in C.I. will actually harm, not help, your business.

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Contact us about our publications

Contact Information

Primary Intelligence, Inc.
11778 Election Rd., Suite 120
Draper, UT 84020

Tel: 800-400-2174
Local: 801-838-9600
Fax: 801-838-9650
Email: info@primary-intel.com

Primary Intelligence

The Intelligent Approach to Success